U.S. coffee consumption by type 2024

In 2024, 67 percent of survey respondents in the United States stated that they drank coffee within the last day. About 26 percent of U.S. respondents had drunk espresso-based beverages instead.

Coffee brands in the U.S.

In 2020, Folgers produced over one billion U.S. dollars’ worth of sales in the United States, making it the leading brand of regular ground coffee by a significant margin. Total sales numbers generated by private coffee labels amounted to some 424 million U.S. dollars. Folgers Coffee was first introduced in 1850, and by 2020, had the largest ground coffee market share in the United States. The coffee giant was followed by other well-known brands, such as Maxwell House, Starbucks, and Dunkin’ Donuts.

Arabica vs. Robusta

In the commercial coffee industry, there are two main types of coffee species: Arabica and Robusta. Coffee beans of the Arabica variety are slightly larger, produce a smooth and aromatic taste, and are the most commonly produced coffee bean variety: in 2023/24, just over 97 million bags (60 kilograms each) of Arabica coffee were produced worldwide. Robusta beans are generally smaller and rounder, cheaper to cultivate, and taste quite bitter. Just over 74 million bags of this coffee type were produced during the same marketing year.

Past-day coffee consumption in the United States in 2024, by type of coffee

Characteristic	Share of respondents
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Release date

2024

More information

Region

United States

Survey time period

January 2024

Number of respondents

1,796 respondents

Age group

18 years and older

Special properties

Both males and females, who consumed a beverage other than tap water the day prior to being interviewed

Method of interview

Online survey

Supplementary notes

Original survey question:' What did you drink yesterday during each of the following times? This may include any beverage that you drank at home or outside your home and may have come in a cup, can or bottle.'
Traditional coffee: drunk hot or iced. This includes both gourmet and not gourmet..
Traditional coffee (not specialty): Traditional coffee drunk hot or iced that is not brewed from premium whole bean or ground varieties.
Traditional coffee (specialty): Traditional coffee drunk hot or iced that is brewed from premium whole bean or ground varieties.
Espresso-based beverages: includes cappuccino, espresso, latte, café mocha, macchiato and caffé Americano.
Specialty coffee beverages: includes ready-to-drink coffee beverages.
Non-espresso based beverages: frozen blended coffee, cold brew coffee and nitro coffee.

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